SMARTWATER

A new take on a brand site. What will you see when you look up?

Droga5 came to us to create an experience that brought their new sky inspired campaign to life. A 3D flight through the limitless sky with interactive musical treats.  Stretch, paint, sculpt and multiply the clouds adding harmonies, tones and notes dynamically to the experience.

We created a truly cross platform experience with the 3D flight optimized for both desktop and tablets and even non-modern browsers (IE9+). We used a version of three.js for 3D calculations, then rendered with a custom 2D engine for optimal performance.

Launch Site

B-Reel for Droga5

Role: Producer, Creative 

Awards: FWA, Awwwards

Tech: WebGL, Canvas, Pixi.js, three.js, CSS3D, WebAudio,