The story of a rescue dog told through 1000 rescues.
Nature's Variety, a premium pet food company, wanted to show their support for no kill shelters. To do this we enlisted their audience to submit photographs of their own rescue dogs in various moments throughout their day. We also partnered with Best Friends Animal Shelter to document real rescue adoptions. As a culmination of everyone's participation we stitched together a social film from the best submissions showing the first day of a rescue dogs new life.
Role: Creative, Producer
AD: Irena Milev, Mike Potter, Design: Eric Margusity
Directed by jimmy goldblum, Head of Films: Belinda Reichle